Marketing meets inspiration
Browse how-to articles on starting, running, and marketing your business, plus thought-provoking podcasts and films to inspire your inner entrepreneur.
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Business Stages
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Prep & Start
Learn to write a business plan, build a brand, and turn your ambition into a successful business.
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Manage & Run
Off and running? Find tips to help you lead, manage, and make your business even better.
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Grow & Scale
Whether you want to grow your team, your following, or your sales, we've got ideas.
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Marketing Tactics
Success stories
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Tatale: cooking up the future of African cuisine
Chef Akwasi Brenya-Mensa's London restaurant launch wasn't without its obstacles, but his passion for Ghanaian food pushed him through, even despite an unsuccessful crowdfund.
Trending
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War of the words: ghostwriters vs AI
A new era of storytellers are quietly writing everything from LinkedIn hot takes to breakup texts. But, with the rise of new digital copywriting tools, does the human voice still hold the same value?
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Haeckels: how a skincare brand expanded overseas
Starting a business is no easy feat, but it's even harder when you attempt to set up abroad. Charlie Vickery of Haeckels shares how the brand made the leap from Margate to Osaka.
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Wnder: the downsides of working with big retailers
Accepting a deal with a major department store – the goal for most founders – turned out to be the end of Luke Pearson's chocolate business. Here's what he learned from the experience.

Inside the "hype" business model
Brands are suddenly flocking to street-wear's hype based business model. Here are 10 tips for creating "hype" for your products as part of your holiday marketing plan.
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